JOINING THE GREEN MOVEMENT

In June 2019 w@sh joined the Green Circle Salons movement — an industry-specific program that reduces salon waste to nearly ZERO. The American salon industry creates more than 420,000 pounds of waste each day. With this positive Green change, w@sh is Certified Sustainable and, with the help of Green Circle, we will be diverting 95% of our waste and keeping our community cleaner for future generations by protecting our air, water, and soil.

REDUCE / RE-USE / RECYCLE

The goal is to REDUCE / RE-USE / RECYCLE first, then turn waste into energy — such as electricity — to power homes and businesses.

• Metals are rinsed and smelted down to create new items such as bicycle frames.

• Chemicals are kept out of waterways.

• Hair booms are donated in aid of oil spills.

• Hair is also used to make pet beds which are donated in Disaster Relief efforts.

• Newer research and development includes using hair for stormwater filtration, and the manufacturing of bio-composite plastics.

• Green Circle also accepts unusual items such as Styrofoam, electronics, towels, and lightbulbs. 

DIVERTING 1 MILLION+ POUNDS OF WASTE ANNUALLY

Our choice to be an active force for positive Green change came easily. Green Circle diverts more than 1,000,000 pounds of waste from landfills annually. Typically, 95% of the waste from each salon would end up in a landfill. Instead, w@sh has chosen to partner with Green Circle Salons to sustainably manage waste — protecting our air, water, and soil. 

We know that environmental stewardship is as important to our clients as it is to us. A $2 fee is already included in the price of your appointment to help provide this eco-friendly approach to keeping you AND our Earth beautiful. Thank you for helping us challenge the status quo and for supporting our movement for positive Green change. The ripple effect will be immeasurable.